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3 Essential Tools Every Website Designer and Marketer Needs

Appealing to others is really important when you have a web page. This is because you will not have any personal contact with visitors and cannot persuade them to buy from you or come into your store, not personally that is. Your web page is your medium for persuasion so you need to put as much thought and effort into the design of your website and how it will appeal to potential customers as you would into a physical store. Unfortunately, a lot of web designers and marketers don't think of their web pages this way and make a lot of mistakes that cost visitors and sales. Don't let this happen to you, instead focus on the importance of appearance and have fake visitors visit your site and let you know what works and what does not, anonymously of course, before you launch so you will have some real web input. Beyond that, there are some other important tools you will need to utilize as well if you want to have ea successful website.

Tool #1 E-mail

This seems obvious, but not everyone truly realizes the importance of e-mail. In fact, most people use the Internet solely for e-mail and then for surfing only secondary. Amazingly, there are some people who only use e-mail and do not surf at all. So, having e-mail addresses that are easily found and that use your company's name or your domain name as the direction rather than the hotmail account you started in college is really important. And above that, it shows you are professional and that your website is important to you.

Tool #2 Online Payments

Whether you are a website designer and marketer designing a website for a customer or advertising your own services, you will need to know about online payments. In the first scenario you will need to know how to incorporate them into a website for your customers so they can carry out e-commerce and in the second scenario you will need online payments to be accepted on your website in order to be retained by individuals needing your design and marketing help.

Tool #3 Design

Even if you are a professional designer and marketer you still need to know about design and how the design of a particular website will influence customers as well as the colors used. Just because you are a professional does not mean you know everything, so before each project do some research and find the new tools available to help you design.

There are many tools you will need as a designer and marketer, and depending on your strengths and weaknesses those tools will differ. However, these are three basic tools every website designer and marketer needs regardless of skill level.

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MORE RESOURCES:

Yahoo! News Search Results for website design
Yahoo! News Search Results for website design

• Website a waste
(Re: City pays $128,000 for new website design) Wow -- $128,000 for this amateur website? Another colossal waste of my property tax dollar. Ranks right up there with the addition to the arena that I'll never use and the new bridge built so Bulls fans can get to Wendy's quicker after the game.[...]
• Rokstok.com Releases New Site Re-Design and Adds Hundreds of New Ring Styles
Rokstok.com, Inc. announces its website re-design aimed at enhancing the online experience. The shopping cart offers many significant features including a diamond search, virtual sorting tray, build-a-ring function and a consolidated checkout process.
• Design, political issues slow push for breath tests in cars
Almost every state, including Massachusetts, has a law requiring some convicted drunk drivers to install ignition locks in their vehicles. Drivers are forced to blow into a tube connected to a device that measures the blood-alcohol level. If a reading is too high, the engine won't start. Law - Blood alcohol content - Automobile - Alcohol - Health
• BELLEVILLE: New district website could be ready for start of school
On Aug. 23, Van Buren Schools' technology director Harvey Chesney presented an update on the new district website platform set to be launched - hopefully - for the start of school on Sept. 7.
• Design Build Construction Company The Korte Co. Architects New Website and On...
ST. LOUIS, MO--(Marketwire - 09/02/10) - The Korte Co. has launched its Drupal-based website at http://www.korteco.com . The updates to the site reflect the "build smart" mantra of the St. Louis based, Design-Build Construction Company. By enhancing the design and usability, The Korte Co. deliver a rich portfolio of design build projects in a multitude of industries ...

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