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Make Your Web Site Stand Out
When visitors add your web site to their Favorites or bookmark your site, what shows up in their list of sites? There are at least two things you can do to make sure your site stands out on anyone's list of Favorites, including a great idea that very few sites use. If you have a webmaster, he or she should be able to make these changes quickly, and those who maintain their own sites can easily handle these simple tasks. First, make sure each page of your site has a good title. When you view your site in Internet Explorer or Netscape, what shows up at the very top of the screen? If it says "Home Page" or, even worse, "Untitled," that is what visitors will see when they include your site in their Favorites. Use "title" tags and add a title that describes the page. And here's the thing very few sites do: Add a favicon file so that next to your site title in the Favorites list (and in the address bar when they go to your site) your logo appears instead of the ubiquitous Internet Explorer logo. (In Netscape, your logo will only appear in the address bar. The Netscape bookmark icon will be next to your site name in the bookmark file.) This is easy and quick and adds a real professional touch to your site. To see what I mean, take a look at my site. Go to http://www.IdeaLady.com/ and click on "Bookmark this page." (Netscape users, press Ctrl + D.) Then, open your favorites file and click on the IdeaLady link. You should see my lightbulb logo next to the title in your Favorites list (in IE) and next to the URL in the Address Bar (Netscape and IE). For a good how-to article about creating your own favicon, go to http://www.webdevelopersjournal.com/articles/favicon.html. There is software called Irfanview that can easily create the favicon.ico file for you. Download it free (commercial users are asked to send $10) at http://www.irfanview.com/ It is easy to use, and can be used for a variety of graphics functions, in addition to creating your favicon.ico file. Make your site stand out from the rest! Copyright Cathy Stucker. As the Idea Lady, Cathy Stucker can help you attract customers and make yourself famous with inexpensive and free marketing ideas. Get free tips, articles and more at http://www.IdeaLady.com/.
MORE RESOURCES:  Yahoo! News Search Results for website design Yahoo! News Search Results for website design • Miles Design and RATIO Architects Win National Website Award Indianapolis - Miles Design and RATIO Architects announced today that www.RATIOarchitects.com took home first place honors in the Society for Marketing Professional Services (SMPS) Marketing Communications Awards website category. • Wave Design works on Child Accident Prevention Trust website The Child Accident Prevention Trust has appointed Wave Design to revamp its website. • Zoara Unveils New Design and Features for Diamond and Jewelry Website Zoara, the premier website for diamonds and jewelry, has launched their new and improved website, www.zoara.com. Complete with new products such as diamond rings as well as news and information, Zoara's new site also offers consumers a unique shopping experience. • Privacy Data Systems Announces New Website Design CHARLOTTE, NC--(Marketwire - July 28, 2010) - Privacy Data Systems (PDS), developer of patent-pending privacy software , officially launches its website design, www.PrivacyDataSystems.com , with a dynamic, new look. PDS' former website, www.SenditCertified.com , has been merged with www.PrivacyDataSystems.com to ... • BLLA and Hospitality Design Magazine (HD) are pleased to announce the first a... The Boutique & Lifestyle Lodging Association (BLLA) and Hospitality Design Magazine (HD) are pleased to announce the first annual Boutique & Lifestyle Hospitality Awards, co-founded and produced by BLLA and HD. |
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